StudiumFachbereicheKunst, Gestaltung und MusikGestaltung, DesignStrategic DesignBerlin School of Design and CommunicationInfo
Studiengang

Strategic Design

SRH Berlin University of Applied Sciences - Berlin School of Design and Communication / SRH Berlin University of Applied Sciences - Berlin School of Design and Communication
Master of Arts / M.A.
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Abschluss
Master of Arts
Start
Winter- und Sommersemester
SRH Berlin University of Applied Sciences - Berlin School of Design and Communication

Master of Arts (ID 58977)

1. Semester

  • Content Management | Documentation and Writing Skills, Methodology Toolbox, Individual Mentoring and Peer Evaluation (5 CP)
  • Strategic Design Introduction | Strategic Design Mindset, Methodology and Tools, Innovation Strategies, Design Thinking, Project Management and Agile/Lean Principles (5 CP)
  • Strategic Design Profession and Best Practice I | Intercultural Communication, Alumni and Expert Talks, Guided Excursions to Strategic Design-Related Exhibition/Events (5 CP)
  • Strategic Design Research | Human Centered/Qualitative Research, Participatory Design Strategies and Ethnography, Systems Thinking, Data Driven/Quantitative Research (5 CP)
  • Strategic Design Synthesis | Analysis and Synthesis Frameworks, Data Analytics, Strategic Information Design and Graphic Recording (5 CP)
  • Theory I | Brand and Personality I, Sustainability I, Trends and Future Technologies, Media Ethics I (5 CP)

2. Semester

  • Publication | Publication Skills, Individual Mentoring and Peer Evaluation (5 CP)
  • Strategic Design Creation | Creation Tools and Methods, Brand Identity, Critical and Speculative Design, Future Studies (5 CP)
  • Strategic Design Implementation | Change Management, Transformation Design, Implementation Strategies, Storytelling and Presentation Skills (5 CP)
  • Strategic Design Profession and Best Practice II | Creative Industries and Innovation Organizations: Guided Visits/Exhibition/ Events/Excursions, Business Modelling, Entrepreneurship/Start-Up Thinking (5 CP)
  • Strategic Design Realisation | Analogue and Digital Design Development Tools, Digital Prototyping, Design Prototyping, Design Testing (5 CP)
  • Theory II | Sociology, Media Ethics II, Brand and Personality II (5 CP)

3. Semester

  • Purpose Driven Innovation: Intro and Research | Service Design, Experience Design, Game Design Strategy, Qualitative and Quantitative Research II (5 CP)
  • Purpose Driven Innovation: Realisation | Design Prototyping and Testing II, Business Modelling II, Storytelling and Presentation Skills II (5 CP)
  • Purpose Driven Innovation: Synthesis and Creation | Analysis and Synthesis Frameworks II, Data Analytics II, Systems Thinking II, Strategic Information Design II, Creation Tools and Methods II (5 CP)
  • Strategic Design Manifesto and Portfolio | Strategic Design Manifesto, Portfolio, Exhibition Design, Individual Mentoring (5 CP)
  • Strategic Design Profession and Best Practice III | Creative Leadership and Conflict Management, Student Led Integrated Workshops and Moderation, Alumni and Expert Talks (5 CP)
  • Theory III | Scientific Writing and Context, Sustainability II, Subject Exploration for Master’s Thesis (5 CP)

4. Semester

  • Master's Thesis | Master’s Thesis, Master’s Colloquium and Individual Coaching (30 CP)
 

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